The brand design is inspired by the origin of Wonton - three cold storage, our design extracted the outline, and through the artistic processing of the superposition and reorganization of the lines, it evolved into the final LOGO. The rich graphics are closer to the concept of “city”. The design element of the cold storage outline is also a cultural heritage and emotional connection to the parent brand “Wonton”. The change from cold to warm tones means that the Wonton city is based on the cold chain, but it is also an urban complex full of vitality, openness and unique experience.
Wuhan Wonton City
Overall GBA 30,349 sm
Shopping Center 69,800 sm
Office 45,900 sm
Architecture | Interiors | EGD & Branding